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5 Big Brand Mistakes Small Business Owners Can Learn From

5 Big Brand Mistakes Small Business Owners Can Learn From

Introduction (or so much more than beans)   Imagine you are in your local shop and want to buy a tin of beans.  In the UK we are big lovers of baked beans, happily having them for breakfast, lunch or dinner and we eat more cans of it than the rest of the world...

7Ps of Marketing

7Ps of Marketing

Despite popular belief, Marketing is about much, much more than just how you promote to the people you want to buy from you.  Marketing pervades just about every area of your business in one way or another.   Those areas are known “in the trade” as The 7Ps of...